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Brand Design and Visual Identity for Influencer/Creator Driven E-Com. Platform – Wishlink

Brand Design and Visual Identity for Influencer/Creator Driven E-Com. Platform – Wishlink

Wishlink ( estd. 2022 ), is derived from the combination of two words that are present in every comment section of Modern Day Influencers in 2022.
” A Wish for the Link to their lifestyle ”
With that Motto set in stone, Wishlink embarks on a journey to revolutionise and promote the collaboration between brands, influencers and their community, globally on internet.

Based out of Asia and present globally on internet, Wishlink is a creator driven E-Commerce platform making lifestyle accessible of Instagram community’s favorites via Instagram link shops. In a fast moving world, where influencers and content creators empower the vision to live life, explore business, shop and promote by their own rules and unconventional methods, Wishlink aims at taking the leap for bringing a no-noise platform to express the real you with no limits. For living, dreaming and rooting for better, together.

” Free from predictability, writing ourselves in, surprising people at every move, showcasing our true expression. ”
The brand identity of wishlink revolves around the philosophy of inclusivity for all content creators from different walks of life & Influencers, from all around India. With the same dynamic ideology, our vision was to represent different people through our identity. part fun, part serious, the brand identity notices anomalies and breaks from a static form.

Vibrant fluid patterns serve as an extended play and represents brand’s social and offline presence. Contrasting colors stitched with crossing patterns allow the language to contain freshness and breathe of flexibility and accessibility.

CREDIT

  • Agency/Creative: Rushil Bhatnagar
  • Article Title: Brand Design and Visual Identity for Influencer/Creator Driven E-Com. Platform – Wishlink
  • Organisation/Entity: Freelance
  • Project Type: Identity
  • Project Status: Published
  • Agency/Creative Country: India
  • Agency/Creative City: Mumbai
  • Market Region: Asia, Global
  • Project Deliverables: Brand Architecture, Brand Design, Brand Guidelines, Brand Identity, Brand Mark, Branding, Logo Design, Poster Design, Tone of Voice, Visualisation
  • Industry: Retail
  • Keywords: Retails, Branding, Brand Design, Influencer, Content Creators, India, Identity, Logo Design, Modern

  • Credits:
    Creative Director: Rushil Bhatnagar

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