AVC – Fresco Bellissimo
“Fresco Bellissimo – premium segment line of ice cream with a natural fillers. Italian name sets up the product character and visual solution for packaging. Premium and rich taste was underlined with usage of the specific color segment (black, chocolate, gold). Key design feature — focus on the product. Food zone has been implemented with the help of appetizing illustrations, were we’ve managed to show all the layers & textures of the elegant dainty.”
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Relevance: Solution/idea in relation to brand, product or service
Implementation: Attention, detailing and finishing of final solution
Presentation: Text, visualisation and quality of the presentation
