• Project

  • Region

  • Industry

Borak Studio’s Linda Ilusión Design Celebrates Mezcal and Mexican Tradition

Borak Studio’s Linda Ilusión Design Celebrates Mezcal and Mexican Tradition

Linda Ilusión is a celebration of the union of generations and the pursuit of what inspires us. This mezcal goes beyond being just a drink; it is a bridge between the present and the ideals that guide us, a tribute to the illusions that drive us and bring us closer to those we love. Crafted with artisanal dedication, every drop of Linda Ilusión encapsulates the richness of agave, cultivated in the arid lands that represent the essence and strength of the Mexican desert.

The design of Linda Ilusión reflects harmony and balance, using a warm color palette that evokes the richness of the desert and its timeless magic. The visual identity focuses on connection, symbolized by a dove representing freedom, shared dreams, and the union between people. This dove not only enhances the design but also pays tribute to the values of hope and renewal.

The label, subtly integrated into the bottle, highlights its stylized shape, creating a visually striking and meaningful design. Every detail is carefully considered: from the handcrafted engraving on the wooden cork, which combines the natural texture of the wood with a distinctive icon, to the precise finishes that reflect the quality and care invested in producing this mezcal.

Linda Ilusión is not just a mezcal; it is an experience that unites tradition, design, and emotion. It represents the magic of sharing moments, the power of collective dreams, and the beauty of our connections, inviting us to raise a toast to what inspires and unites us.

CREDIT

  • Agency/Creative: Borak Studio
  • Article Title: Borak Studio’s Linda Ilusión Design Celebrates Mezcal and Mexican Tradition
  • Organisation/Entity: Agency
  • Project Type: Packaging
  • Project Status: Non Published
  • Agency/Creative Country: Mexico
  • Agency/Creative City: Guadalajara Jalisco
  • Market Region: North America, Global
  • Project Deliverables: Product Design
  • Format: Bottle, Tag
  • Industry: Food/Beverage
  • Keywords: Mezcal , Spirits

  • Credits:
    Designer: Borak studio

FEEDBACK

Relevance: Solution/idea in relation to brand, product or service
Excellent
Vote
1
Good
Vote
3
Bad
Vote
0
Implementation: Attention, detailing and finishing of final solution
Excellent
Vote
0
Good
Vote
3
Bad
Vote
0
Presentation: Text, visualisation and quality of the presentation
Excellent
Vote
0
Good
Vote
3
Bad
Vote
0