Bex Brands – Bonafide Provisions
Bonafide Provisions provides organic, slow-cooked Bone Broth in freezer bags and is now introducing Soups and Drinkable Veggies with Bone Broth to their portfolio of offerings.The goal of this project was to express the intentional, classic qualities of their products in a way that’s distinctive and ownable. It also needed to work as a group across different platforms as they expanded their product lines.With the help of our friend & very talented illustrator, Cherie Sinnen, we were able to bring our vision to life. The final result touches on nostalgia, but adds a modern twist that embodies the essence of Bonafide in a way that’s true & authentic.
CREDIT
- Agency/Creative: Bex Brands
- Article Title: Bonafide Provisions Redesign by Bex Brands
- Organisation/Entity: Agency, Published Commercial Design
- Project Type: Packaging
- Agency/Creative Country: United States America
- Market Region: North America
- Format: Bag, Pouch
- Substrate: Plastic
FEEDBACK
Relevance: Solution/idea in relation to brand, product or service
Implementation: Attention, detailing and finishing of final solution
Presentation: Text, visualisation and quality of the presentation
