Black Culture Market was established to celebrate black culture and commerce in the local community. The event gives entrepreneurs of all ages of African and Caribbean descent visibility for them to flourish and make cultural products more accessible. With just 0.24% of capital in the UK going to black entrepreneurs (0.02% to black female entrepreneurs) access to early-stage capital is limited. BCM aims to bridge the gap by encouraging communities to shop small with black-owned businesses. However, there is more to BCM than just an event, the value goes far beyond its pop-ups. At the core of its offering, the platform brings the opportunity for great systemic advancement for African and Caribbean communities and those seeking to develop their businesses. No less, it also positively impacts the people of Brixton and its visitors from across the UK. A visual identity has been created for Black Culture Market to represent and bring awareness to the mission. Black Culture Market was established to celebrate black culture and commerce in the local community. The event gives entrepreneurs of all ages of African and Caribbean descent visibility for them to flourish and make cultural products more accessible. With just 0.24% of capital in the UK going to black entrepreneurs (0.02% to black female entrepreneurs) access to early-stage capital is limited. BCM aims to bridge the gap by encouraging communities to shop small with black-owned businesses. However, there is more to BCM than just an event, the value goes far beyond its pop-ups. At the core of its offering, the platform brings the opportunity for great systemic advancement for African and Caribbean communities and those seeking to develop their businesses. No less, it also positively impacts the people of Brixton and its visitors from across the UK. A visual identity has been created for Black Culture Market to represent and bring awareness to the mission.
CREDIT
- Agency/Creative: Black Culture Market
- Article Title: Black Culture Market Celebrates and Elevates African and Caribbean Commerce
- Organisation/Entity: In-House
- Project Type: Campaign
- Project Status: Published
- Agency/Creative Country: United Kingdom
- Agency/Creative City: Brixton London
- Market Region: Europe, Global
- Project Deliverables: Advertising
- Industry: Retail
- Keywords: Visual identity
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Credits:
Founder: Jen