Last year I stopped to think about what the future of libraries would be in an increasingly digital and global environment.
I came to the conclusion that a library should be an inspiring, dynamic and attractive place that encourages creative thinking but preserves past realities while being mindful of future potential.
A library is a space in transition between past and future, classic and modern, national and global.
CREDIT
- Agency/Creative: Illán Vega Pablo
- Article Title: Bibliotecas del Principado de Asturias New Identity
- Organisation/Entity: In-house, Non Published Concept Design
- Project Type: Identity
- Agency/Creative Country: Spain
- Market Region: Europe
- Project Deliverables: Brand Creation, Brand Design, Brand Experience, Brand Identity, Brand Naming, Brand Strategy, Branding, Graphic Design, Identity System, Research
- Industry: Public Utility
- Keywords: libraries, books, conceptual, spain, asturias
FEEDBACK
Relevance: Solution/idea in relation to brand, product or service
Implementation: Attention, detailing and finishing of final solution
Presentation: Text, visualisation and quality of the presentation