• Project

  • Region

  • Industry

Beeon’s Visual Identity Revamped by Imane to Reflect Vibrant Sophistication

Beeon’s Visual Identity Revamped by Imane to Reflect Vibrant Sophistication

In the fast-paced world of digital marketing, image is everything. And Beeon knew they needed to revamp their visual identity to keep standing out. That’s where we, the design studio IMANE, came in to bring this transformation full of personality to life!

Ah, the challenges… How to renew the brand and give it that “big company” look without losing its already established shine? Beeon is young, cool, and vibrant! Our challenge was to ensure their new visual identity reflected all that energy while adding an extra dose of sophistication and confidence.

With lots of creativity and energy, we dove into this project. We talked with Beeon’s stakeholders to deeply understand their needs and expectations. We held several brainstorming sessions, explored different concepts and references, always keeping the brand’s essence in focus. Every line, every color, every detail was carefully thought out to capture Beeon’s unique essence.

Our goal was clear: to create a visual identity that not only maintained but elevated Beeon’s market perception. We used our expertise in graphic design to refine the logo, bringing greater visual harmony and weight to the brand. The choice of colors was crucial to convey the maturity and security that Beeon wants to project to its clients, without losing the vibrancy that characterizes the agency.

Together, we turned concepts into reality. And the result? A visual identity that makes eyes sparkle, brings smiles, and overflows with personality. Beeon’s new look not only stands out in the market but also reinforces its commitment to excellence and innovation.

The launch of Beeon’s new visual identity marked the beginning of a new era. An era of boldness, achievement, and success! This redesign not only celebrates the opening of the new unit in Ribeirão Preto but also Beeon’s growth and expansion in the digital marketing scene.

We are happy to be part of this story and excited to see Beeon shine even more in the digital marketing landscape. Seeing the satisfaction of Beeon’s team and the positive impact the new visual identity had on the market was extremely rewarding for us at IMANE. This project once again showed us the power of well-thought-out and executed design.

We thank Beeon for the trust and the opportunity to collaborate on this important moment. May this new identity be a symbol of many other successes to come! We are ready for the next challenges and excited to continue creating designs that inspire and transform.

CREDIT

  • Agency/Creative: Imane
  • Article Title: Beeon’s Visual Identity Revamped by Imane to Reflect Vibrant Sophistication
  • Organisation/Entity: Agency
  • Project Type: Identity
  • Project Status: Published
  • Agency/Creative Country: Brazil
  • Agency/Creative City: Imane
  • Market Region: South America
  • Project Deliverables: Art Direction, Brand Design, Brand Identity, Brand Redesign, Brand Refinement, Branding, Creative Direction
  • Industry: Professional Services
  • Keywords: Marketing digital

  • Credits:
    Designer: Rafael Dias

FEEDBACK

Relevance: Solution/idea in relation to brand, product or service
Excellent
Vote
12
Good
Vote
5
Bad
Vote
1
Implementation: Attention, detailing and finishing of final solution
Excellent
Vote
9
Good
Vote
5
Bad
Vote
1
Presentation: Text, visualisation and quality of the presentation
Excellent
Vote
9
Good
Vote
5
Bad
Vote
2