Mount Rainier stands an imposing 4392m over Mount Rainier National Park, in the Pacific NW of the USA. A geographical titan, 59 miles SE of Seattle. The mountains namesake beer was founded in 1884, equally significant within the surrounding cultural landscape.
The brands muse is the mountain! Introducing Rainier’s Mountain Fresh Gin, cool and refreshing with a unique Spruce/Juniper forward character. A bespoke blue for the glass, and white label with silver accents, reflect the cool refreshing mountain streams, whilst maintaining the brands distinctive red R. The wooden stopper again reflecting the natural flora of this beautiful National Park. The crisp taste of mountain life bottled – the perfect tonic to a hot summers day!
CREDIT
- Agency/Creative: Barker Brand Partnerships
- Article Title: Barker Brand Partnerships Create Packaging Design for Rainier Mountain Fresh Gin
- Organisation/Entity: Agency, Published Commercial Design
- Project Type: Packaging
- Agency/Creative Country: Australia
- Market Region: North America
- Project Deliverables: Brand World, Packaging Design, Research
- Format: Bottle
- Substrate: Glass Bottle, Wood
FEEDBACK
Relevance: Solution/idea in relation to brand, product or service
Implementation: Attention, detailing and finishing of final solution
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