Steve Wolf Designs – Wells Coffee Co.
“Wells Coffee Co. out of Boca Raton, Florida teamed up with Steve Wolf Designs to refresh their overall branding and packaging. A versatile system was created to highlight each unique coffee blend using different colours making it easy to read. A limited edition kraft bag was also made for specialty roasts to stand apart from the retail bags. Tote bags, apparel, postcards, mugs, signage, and illustrations were also created as part of the branding. The outcome was a clean, authentic, fresh looking feel that matches the brand’s essence and future vision.”
CREDIT
- Agency/Creative: Steve Wolf Designs
- Article Title: Authentic Design Refresh for Florida’s Wells Coffee Co. Overall Branding and Packaging
- Organisation/Entity: Agency Commercial / Published
- Project Type: Packaging
- Agency/Creative Country: United States America
- Market Region: North America
- Format: Bag
- Substrate: Pulp Paper
FEEDBACK
Relevance: Solution/idea in relation to brand, product or service
Implementation: Attention, detailing and finishing of final solution
Presentation: Text, visualisation and quality of the presentation
