For this graphic proposal for a package of almond powder drink with different flavors, it was decided to work and make hierarchies with the typo of the product name, changing its common position in the different packages for this type of beverage. The color palette used highlights its different flavors and creates a difference in the rest of the packaging for the same product and flavors. The photographic management allows to differentiate optimally the different ingredients without elements that do not allow direct attention to photography. The product claims are clear and straightforward trying to handle simple but clear iconographic proposals
CREDIT
- Agency/Creative: Laura Venegas González
- Article Title: ALMOVO Packaging design for almond powder drinks – Colombia
- Organisation/Entity: Freelance, Non Published Concept Design
- Project Type: Packaging
- Agency/Creative Country: Colombia
- Market Region: Global
- Project Deliverables: Branding, Graphic Design, Packaging Design, Photography, Product Architecture, Product Naming
- Format: Bag, Pouch
- Substrate: Plastic
FEEDBACK
Relevance: Solution/idea in relation to brand, product or service
Implementation: Attention, detailing and finishing of final solution
Presentation: Text, visualisation and quality of the presentation
