The “Katushka” is a local gallery of sewing accessories.
The “Katushka” store is a cozy space where every detail is thoughtfully designed to inspire creativity. We offer a wide range of sewing supplies to help you bring any idea to life, from embroidery to creating unique handmade items. Our store is not just a place to shop, but a creative workshop where every visitor can find inspiration and support.
The identity of “Katushka” is built around the shapes and textures of spools made from various materials: threads, braids, yarn, and more. These elements, often overlooked in daily life, become central to our design. We transform text into threads that are carefully wound onto spools, creating unique and memorable visuals.
At “Katushka,” we aim to create an atmosphere where tradition meets modernity. Our spools symbolize the beginning of new projects and creative journeys. We believe that crafting is not just a hobby, but a means of self-expression and creation. In our store, you will find everything you need to bring your ideas to life, whether it’s embroidery, knitting, or creating unique accessories.
We invite you to join our community of like-minded individuals, where you can exchange ideas, find inspiration, and discover new ways to use familiar materials. “Katushka” is a place where every thread becomes part of a larger artistic canvas. Visit our store to immerse yourself in the world of creativity and explore new horizons in crafting. We look forward to creating and inspiring together!










CREDIT
- Agency/Creative: Alekseevskaya Anastasia, Alexey Kizerev
- Article Title: Alekseevskaya Anastasia and Alexey Kizerev Reinvent Katushka’s Identity with a Thread-Inspired Design System
- Organisation/Entity: Student
- Project Type: Graphic
- Project Status: Published
- Agency/Creative Country: Russia
- Agency/Creative City: HSE
- Market Region: Europe
- Project Deliverables: 2D Design
- Industry: Manufacturing
- Keywords: store hobbies sewing spool thread wool branding identity
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Credits:
Curator: Leonid slavin
Designer: Alexey Kizerev
Designer: Anastasia Alekseevskaya