Chattla is an app who helps medium Agribusinesses owners to reach top Agri-experts consultancies through Chattla mobile application at an affordable cost. The egret bird is known in the agricultural community as a friend of man, as it eats pests and harmful insects and has the ability to hunt and feel its places of presence, which contributes to the cultivation process. So we make simple mark with simple anatomy of the bird to be remememberd and live.
So our identity was built to be more fit with the audiuance we target and to express themselfs to make it better for user. the colors was
inspired by the plant malturity cycle, starting from hard green to soft green and yellow then red ripe fruit.
CREDIT
- Agency/Creative: Abdelrahman Khaled
- Article Title: Abdelrahman Khaled Creates Chattla App Brand Design
- Organisation/Entity: Freelance, Published Commercial Design
- Project Type: Identity
- Agency/Creative Country: Egypt
- Market Region: Africa
- Project Deliverables: Brand Guidelines, Brand Identity, Brand World, Branding, Graphic Design, Identity System, Tone of Voice
- Industry: Agriculture
- Keywords: Agriculture app branding icon identity
FEEDBACK
Relevance: Solution/idea in relation to brand, product or service
Implementation: Attention, detailing and finishing of final solution
Presentation: Text, visualisation and quality of the presentation