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78 Design – Canvas by Sketch

78 Design – Canvas by Sketch

Canvas is a new-age and nouvelle café-style restaurant catered to the millennial populace. Canvas operates on the philosophy of art in food and around food – with picturesque plating, an unordinary menu, and bright tropical style walls.

The brief for Canvas’ brand identity design was to portray Canvas as a chic café.

Derived from the concept of fellowship & sharing – the love for art, food and all good things in life – the logo of Canvas featured minimalism and portrayed this concept through conjoined cutlery.

The design language was inspired by the interiors of the restaurant; bright, colourful and tropical elements, with haikus sprinkled across collateral.

CREDIT

  • Agency/Creative: 78 Design
  • Article Title: 78 Design – Canvas by Sketch
  • Organisation/Entity: Agency, Published Commercial Design
  • Project Type: Identity
  • Agency/Creative Country: India
  • Market Region: Asia
  • Project Deliverables: Brand Creation, Brand Identity, Branding, Packaging Design, Tone of Voice
  • Industry: Hospitality
  • Keywords: Cafe, Packaging, Hospitality, Food

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