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Label Design and Identity for Russian Moonshine

Label Design and Identity for Russian Moonshine

MOONSHINE HURRICANE
Have you seen a hurricane? Isn’t it scary? With Hurricane moonshine, you can feel the full horror of a natural disaster on yourself. My good friend produces moonshine. His moonshine is not just intoxicating, he destroys any hint at the adequacy of a person, his ability to keep the conversation going, his willpower, his ability to exist in our reality. 60 turns of alcohol is only a figure, the real effect gives a secret recipe and strict technology of home-brew preparation. Having tried the Hurricane at least once, you will transcend from our reality to the world an order of magnitude higher than ours. Be careful. The name Hurricane itself makes it clear what happens to you after the first glass – a mad impulse will tear your head off, the wind gusts blind you making the world before your eyes blurry and insidiously entangled. Everything floats, twists, you see what is not, but what is not, but what really.

CREDIT

  • Agency/Creative: around.group
  • Article Title: Label Design and Identity for Russian Moonshine
  • Organisation/Entity: Agency, Non Published Concept Design
  • Project Type: Packaging
  • Agency/Creative Country: Russia
  • Market Region: Europe
  • Project Deliverables: Brand Identity, Brand Naming, Branding, Packaging Design, Product Naming, Research
  • Format: Bottle
  • Substrate: Glass Bottle

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